On December 5th seven CITO members together with several students from Linköping University packed their bags and headed for Tesla’s campus in Taipei for an introduction of the fascinating company and a walkthrough of the campus. Bruce Chao, Head of Marketing Taiwan, hosted the event and guide us through all the interesting details about Tesla.
The event started of in Tesla’s showroom where we could have a look at several of their models. After the showroom introduction, Bruce presented what Tesla is doing and the purpose of the company. Also Tesla’s marketing strategy was introduced which was very interesting to hear about. Especially about the latest event where the Cybertruck was introduced, and if Tesla broke the glass on purpose or not.
After the presentation, Bruce walked us through the campus showing us the service center and the office spaces. It was really amazing to see how clean the service center were compared to ordinary workshops. The tour ended with a test run with some Tesla cars.
CITO and its members would like to take the opportunity to thank Tesla and Bruce for hosting this wonderful visit. We would like to address a sincere gratitude for the efforts made by our host. The visit was highly appreciated among all the CITO members and Linköping students, we all gained new insights.